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M. Sundaram

is a senior consultant at KPMG Advisory, Digital Enablement. Her career of over ten years in the Design Industry, has spanned across advertising, publishing, digital product and start-ups. Using Design Thinking to implement Experience & Service Design in the digital space, she has led technical and consulting project and product teams across multiple countries in Asia, Europe and Africa.

Articles and contributions

Design is not ‘nice-to-have’

June 2019 - Design is often an afterthought among product owners, both in digital and offline product and service sectors. Misconstrued as aesthetic, design...